How the games get used
Most bookings are for exhibition stands, trade shows and brand activations,
where the game is doing a job - pulling a queue and giving your team a
reason to start a conversation. The galleries on the product pages show the
sort of clients this kit goes out for: a Batak Pro branded for Amazon's UK
FC Batak Challenge and for McVitie's Team GB, a Ballnado wrapped for AWS and
Softcat at a tech conference, a Spot On Challenge in Amazon Prime colours,
The Vault rebadged as "Crack the Hankook Vault" at a trade show, a Beat the
Buzzer on a purpose-built cabinet for SentinelOne at a cyber-security expo,
and a Crack the Code safe running a prize draw at SimplyBiz Group
events.
Corporate fun days and Christmas parties are the next biggest slice - five
or six games in a branded corner with a leaderboard running across the
afternoon, and the whole thing booked on one invoice. Freshers fairs and university events
tend to go for the reaction and competition games most, because the short
rounds keep a long queue manageable; we've branded a Beat the Buzzer for
Hallam Students Union's elections campaign at Sheffield Hallam. Schools,
charities and community groups book a different mix and need the risk
assessments and method statements that get them past their own approvals,
which we supply for every booking.
They go out to plenty of private events too. Mrs Bailey, a repeat customer,
booked one for a family party and said: "Speed of light was a fantastic
family game for all ages." The games suit adults and children, indoors or
under cover outdoors, on grass, hard standing or artificial turf.