The board is 100cm wide and 180cm tall, with a single face-hole cut at the riding boy's head position. The illustration is a bright, vintage seaside postcard scene: Little Jonny in a red-and-white striped Victorian swimsuit rides a grey donkey with a red-and-gold bridle along a sandy beach, a diamond kite in red, blue and yellow flying above, seagulls in the background, small sailboats on the sea, and a sandcastle with a blue spade and red bucket in the foreground. The painting is the kind of thing you'd have found on a postcard rack in Scarborough or Skegness sixty years ago, which is more or less the point.

Donkey rides have been a fixture of British seaside resorts since the Victorian era - on the beach at Weston-super-Mare since 1886, at Bridlington since 1895, and at most other resorts somewhere between then and now. Face-in-the-hole boards arrived around the same period and have been part of the same tradition ever since. Adults usually find them as much fun as children do, as the demo photograph on the board itself shows.

This format goes by a fair few names - peep board, head-through-the-hole board, photo stand-in, seaside cut-out - but most guests know what to do when they see one. The board comes on a metal stand with legs so it is freestanding without requiring anything to lean against, and there is nothing to plug in or set up beyond placing it in position, so guests can run it on their own.

We have been hiring out photo boards and cut-outs from our Sheffield warehouse since 1999. The hire comes with delivery on our own vehicles; collection from our Rotherham base is also available, subject to a deposit and ID check.